While at Luther College, William focused on intercultural communications. As part of his studies, he lived and traveled extensively throughout Greater China, Southeast Asia, and Scandinavia, where he immersed himself in local culture, folk art, and languages. After earning his master’s degree in digital media, he relocated to Macau to work as a cinematographer for a TV production company. Through his work with various Chinese marketing and video production crews, he was introduced to Apple’s video podcasting team at their Shanghai Campus, and was brought onboard to support CEO Tim Cook during several of his visits to China. William has produced several video works in collaboration with TAITRA (Taiwan External Trade Development Council), promoting MIT products to the global stage. His passion for photography and video production has deepened his connection to Asia, specifically Chinese-speaking countries. William, a native of Taiwan, is fluent in Chinese, Hokkien, and English, and proficient in Cantonese and Norwegian. Since 2012, he has led student programs in China, Japan, Norway, and Croatia.